UI/UX for machine learning to tame and make sense of visual assets
Patented user interface for advanced firearm training
UI/UX to view movie dailies for film crews, directors, and producers
5 other awesome projects
A quick look at some cool things we’ve done over the years
More good stuff on deck
After more than a decade running a design + technology firm specializing in UX work I joined a Bay Area startup as their Executive Vice President of UX & Product. We created a product that applied the latest in machine learning to massive datasets –extracting valuable information from visual assets like documents, images, and videos.
I helped grow the company by 600%, was keyman in the VC funding, and an officer. I was able to help shape the UX and Product disciplines during my three years there.
I left the startup in late July 2019 and I’m still pulling together my latest portfolio pieces. If you are looking for something specific from that experience please reach out to me and I’m happy to provide work samples.
Hours of UX Experience
Complete UI Platforms
UX Delivers Results
UX is more than what looks good in a portfolio. It’s about measureable results.
efficiency in ux
Action Target’s UI was taking new users 30 to 120 seconds to complete the most basic task. Our redesign reduced that time to between 3 and 10 seconds. That’s a +90% improvement.
highly qualified leads
Sharpr worked with us to launch a new website resulting in a 23% increase in leads and a 64% increase in quality leads. This helped them land deals with with Budweiser, Google, and Lyft.
massive traction gains
Limnu benefited from our web and UI/UX partnership and went from 250 users to 16,000+ in 8 months. Boasting 60X growth and a 56% conversion rate.
Zorroa’s UI reduced an M&A data review from 3 months of tedious man hours to 1 month with the help of machine learning – and delivered 90% data coverage up from 10% manually.
Avalanche Software | WB Games
Bowen Collins & Associates
Bruges Waffles & Frites
Center for Transpersonal Therapy
Concrete Coatings, Inc
Cook Martin Poulson, P.C.
Coops ‘n’ Crafts
Dale Smith, DVM
Davies + Allen
Fluid Heart Yoga
Gold Rush Expeditions, Inc
Hallows and Company
Mazza Middle Eastern Cafe
MIC Global Services
Provo River Water Users Association
Red Queen Book Arts
Salt Lake Culinary Center
Smart Mouth Communications
The Arts and Humanities Council of Tuscaloosa County
The Mandate Press
Utah Symphony | Utah Opera
Wester Electricity Coordinating Council
I believe in magic when it comes to user interfaces. Good design is intentional.
Making sure first-time users can work intuitively and come up to speed quickly is important.
Making sure advanced users discover power features at the exact moment they need them is magic.
I have a lot of magic and advice to share. Let’s talk about your project.
3 Pieces of UX Advice
Keep the action near the outcome, users need to feel in control.
New users need intuitive UIs, power users need feature discovery.
Some users lean back, some lean forward. Design for active and passive use.
Would you be a good fit?
If you can answer “hell yes!” to the following, I’d love to talk to you:
Ideal UI/UX Clients:
Have a working prototype that is ready for an user interface upgrade and results-driven user experience focus.
Cultivate a spirit of collaboration between design and engineering, knowing that the best work comes when we brainstorm and work together.
Are ready to begin a short engagement to try out our work with a longer commitment possible in the future.
UX is part research, part intuition, part experience, and part magic.